Increasing covenants violation notices

I've lived here since 2006 and have noticed in the past few years a significant increase in covenants violation notices, both for myself and my neighbors. I've read that previously violations were only really ever issued in response to a complaint, but that most certainly doesn't seem to be the case any longer. I am admittedly not very involved in the HOA so I want to give them the benefit of the doubt. Does anyone know what changed with covenants enforcement and what the rationale for the change was?

 

I recall reading in the newsletter that they're stepping up inspections and they're only able to do this because they hired additional help. This is badly needed. Some houses on our street look awful with rotting trim, faded shutters, weedy yards and one still has Christmas tree lights up.